Lifelong Learning Programme

This project has been funded with support from the European Commission.
This web site reflects the views only of the author, and the Commission cannot be held responsible for any use which may be made of the information contained therein.

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Video Lessons

A collection of video-lessons with successful entrepreneurs ad companies’ manager in the field of agribusiness. These videos will support VET students’ motivation as they aim to underline the consistency between their educational pathway and the needs of the labour market.

Innovation: the agroalimentary business' key

Thematic area
Management of Agribusiness companies
Name of the entrepreneur
Taisi
Name of the Company
Ruth Lázaro
Economical Sector
candied and canning fruits
Country
Spain
Main Contents of the Video Lesson
Taisi explains her vision for a successful company. The key for her is the innovation, above all when it is a tradicional business concerned. Innovation is a cross curricular work in which every worker should contribute. As she expained, innovation is not an option, is a way of thinking. It is not being OK with every thing because the company should always try to improve and go forward.

Taisi claims that everybody innoves without putting that label, though.
Learning Object
4 (Doc)

Knowledge
Description Level
Treatment of canning and candied fruits Level 7
How to develop an unit teamwork Level 6
Marketing and communication Level 7


Skills
Description Level
Internationalization: selling their products abroad Level 6
Quality of canning and candy fruit Level 8
Their workers are high flexible and with multi abilities Level 6


Competences
Description Level
Exportation of their products Level 6
Making and reviewing the process of candy and canning fruit Level 7

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This project has been funded with support from the European Commission. This web site reflects the views only of the author, and the Commission cannot be held responsible for any use which may be made of the information contained therein.