Lifelong Learning Programme

This project has been funded with support from the European Commission.
This web site reflects the views only of the author, and the Commission cannot be held responsible for any use which may be made of the information contained therein.

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Video Lessons

A collection of video-lessons with successful entrepreneurs ad companies’ manager in the field of agribusiness. These videos will support VET students’ motivation as they aim to underline the consistency between their educational pathway and the needs of the labour market.

Suppliers, weather and clients the keys for a winery

Thematic area
Agribusiness production
Name of the entrepreneur
Susana Ruberte
Name of the Company
Bodegas Ruberte
Economical Sector
Agro-industry
Country
Spain
Main Contents of the Video Lesson
Susana Ruberte is oenology and manager in her own business. On this video she talks about the influence of suppliers, weather, competition and clients.

As fas a suppliers concerned, she examines how important is to trust him/her and feel comfortable with him/her. Moreover, Susana says that she is always with the same ones, because it is important to can have a good relationship and allow yourself to be lead by them. At the same time, she advises that it is complicated somethimes, though, because of the competition between business and the absence of regulation.

Susana Ruberte explains that the key factor for a winery is the wheather, because they depend entirely on it.

Regarding the client, Susana recommend everybody to know their own client and guarantee that you can achive their goals.
Learning Object
advices for a better wine business (Pdf)

Knowledge
Description Level
Specialized in the wine treatment Level 5
How to deal with suppliers for getting the best product Level 6


Skills
Description Level
Dealing with suppliers for getting the best products Level 5
A good comercialization of wine in a local and national level Level 4


Competences
Description Level
Keeping their own wineyards Level 5
Innovation regarding to other alcoholic drinks like wine and wine cellar Level 6
Commercialization of their product Level 5

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This project has been funded with support from the European Commission. This web site reflects the views only of the author, and the Commission cannot be held responsible for any use which may be made of the information contained therein.